Answer: nearly 4,100, according to The Nielsen Company.
Question: How many good ones are there?
Answer: Far, far fewer according to one study.
Finance Websites That Work
In a study published this March, by the Center for Retirement Research at Boston College, Kimberly Blanton searches for the “finance websites that work.”
Blanton, a one-time Boston Globe reporter, now a writer for the Financial Security Project at BC splits the successful sites into three broad categories: financial data aggregators, financial decision tools, and personal finance communities. For each she selects a few of the most successful and searches for patterns behind their success. Continue reading